You open ChatGPT, Claude or Gemini, type a request, and the answer is… fine, but generic. It is not the tool: it is the request. A vague prompt gets a vague answer.
Here are 9 prompts I wrote for you, grouped by use: SEO, social media, sales. They are free, ready to copy, and work with any AI assistant. Right after, the method to write your own in 5 minutes.
How to use these prompts
- Copy the promptThe “Copy” button on each block copies the full text.
- Replace the [brackets]They are colored so you do not forget them. The more details you give (numbers, examples, tone), the more useful the answer.
- Paste into your AI assistantChatGPT, Claude, Gemini or another: it does not matter.
- Review and adjustAsk for a fix (“shorter”, “more direct”, “with an example”) rather than starting over.
The 5-line formula that improves any prompt
All the prompts in this article follow the same structure. Remember it and you can write your own:
- Role“You are a senior SEO writer.” It sets the level of expertise and the vocabulary.
- ContextYour business, your audience, your goal. This is what makes the answer personal.
- TaskWhat you want, with a precise verb: analyze, write, compare, rank.
- FormatTable, numbered list, 3 versions… Without a format, you get a wall of text.
- ConstraintsLength, tone, what to avoid. Constraints are what separates an average text from a usable one.
SEO prompts: write content Google understands
SEO (search engine optimization) is about making your pages appear when someone searches for what you offer. AI saves time on structure and wording. The value, though, comes from your experience: always add your real examples and numbers.
1. The optimized article outline
When to use it : Before writing a blog post or a page: work out what the reader is really looking for and build an outline.
You are a senior SEO writer.
Context: I am writing an article for [my website], which offers [product or service] to [audience].
Main keyword: [keyword]. Secondary keywords: [3 to 5 keywords].
Task: analyze the search intent behind this keyword (informational, comparative or transactional), then propose an article outline.
Format:
1. The search intent in 2 sentences
2. An H1 title of 60 characters maximum, and 3 variants
3. An outline with 5 to 8 H2 headings and, if useful, H3s
4. 5 questions to cover in an FAQ
5. 3 internal link ideas and 2 reliable sources to cite
Constraints: [tone] tone, no filler, every H2 answers a real question from the reader.Tip : Add at the end: “Ask me 3 questions first if any information is missing.” The answers will be more accurate.
2. Title tags and meta descriptions
When to use it : So a page stands out in Google results and makes people want to click.
You are a specialist in SEO and advertising copywriting.
Page to optimize: [URL or description of the page].
Main keyword: [keyword]. Audience: [audience].
Task: write 8 title tags and 8 meta descriptions.
Constraints:
- title of 50 to 60 characters, keyword first
- meta description of 140 to 155 characters, with a clear promise and a reason to click
- one variant with a number, one phrased as a question
- no words in capital letters
Format: a table Title | Character count | Meta description | Character count.
Finish by recommending the 2 best combinations, with one sentence of explanation each.Tip : Check the character count yourself: AI assistants often miscount.
3. Audit of an existing text
When to use it : To improve a page that is already online and not ranking, without rewriting everything.
You are a demanding SEO editor.
Here is the text of my page:
"""
[paste your text here]
"""
Target keyword: [keyword]. Audience: [audience].
Task: run an audit in 4 parts:
(1) Is the search intent satisfied?
(2) Structure (headings, paragraphs, readability)
(3) What is missing compared with content that ranks well on this topic
(4) The 5 most profitable improvements, ranked by impact
For each improvement, quote the passage to change and propose the new version.
Constraints: do not rewrite the whole text, do not stuff keywords, do not invent any figure.Social media prompts: publish without starting from zero
The hardest part of social media is not writing: it is knowing what to post, and sticking to it. These three prompts handle planning, writing and reusing what you already have.
4. The 4-week content calendar
When to use it : To know what to post each week and stop improvising.
You are my social media editorial director.
My business: [business]. My audience: [audience].
My goal for the next 30 days: [goal, for example get 10 meeting requests].
Platform: [LinkedIn, Instagram or TikTok]. I can post [3] times a week.
Task: propose a 4-week calendar built on 3 content pillars: educate, prove, sell.
Format: a table Week | Day | Pillar | Topic | Hook (1 sentence) | Format (text, carousel, video) | Call to action.
Constraints: 60% educate, 25% prove, 15% sell. Every topic starts from a real problem of my audience. Tone: [tone].5. The LinkedIn post from an idea
When to use it : When you have an anecdote or an idea but no time to turn it into a post.
You are a LinkedIn ghostwriter.
Post idea: [idea or anecdote].
Audience: [audience]. What I want the reader to do next: [action].
One real figure you can use: [figure] (do not invent any other).
Task: write 3 versions of the post: A (story), B (list), C (strong opinion).
Constraints:
- first line of 12 words maximum, making people want to click “see more”
- short sentences, one idea per post
- 120 to 180 words
- end with an open question
- 3 hashtags maximum, at the end
- no “In a world where…” openersTip : Give a real number or a real anecdote: it is what separates a post that is read from one that is skimmed.
6. One piece of content turned into 5 formats
When to use it : To recycle an article, an email or a video into several posts without repeating yourself.
You are a content strategist.
Here is my original content:
"""
[article, email or video transcript]
"""
Task: turn it into 5 pieces of content for [platform(s)], without repeating yourself:
1. a short post
2. a 7-slide carousel (a title + one sentence per slide)
3. a 30-second video script
4. a 150-word newsletter
5. 3 stories with a question to ask
Constraints: keep my ideas and my keywords, change the angle for each format, and state each piece’s role: attract, convince or retain.Sales prompts: prospect, follow up, handle objections
In sales, money is rarely lost at the first message: it is lost in the follow-up. These prompts prepare the messages we put off because we do not know how to word them.
7. The prospecting message
When to use it : To write a short first message that does not read like a mass mailing.
You are an experienced B2B salesperson, direct but warm.
My offer: [offer in one sentence]. My target: [job title] in [industry].
Their main problem: [problem]. A real proof I have: [client result or figure].
A detail about this person: [detail].
Task: write 3 prospecting messages for [LinkedIn or email], 80 words maximum.
Constraints:
- start with the detail about the person, not with “I am reaching out to…”
- a single proposal
- end with a closed question that is easy to answer
- no jargon
Format: 3 variants, with the email subject line for each if needed.8. The follow-up sequence after a quote
When to use it : When a quote goes unanswered: follow up without pushing, at the right time.
You are my sales assistant.
Context: I sent a quote of [amount] for [service] to [first name], [job title], on [date]. They have not replied. What mattered to them: [their priorities].
Task: write a sequence of 3 follow-ups: day 2, day 5, day 10.
Constraints:
- follow-up 1: useful (a piece of information, or an answer to a likely objection)
- follow-up 2: proof (a client case or a result)
- follow-up 3: polite close that leaves the door open
- 60 to 90 words each, warm tone, no pressure
- a single call to action per messageTip : Schedule the 3 messages as soon as the quote goes out: you will no longer have to remember.
9. Objections before the purchase
When to use it : To prepare your sales page or your calls: anticipate “it is too expensive” and “let me think about it”.
You are a sales coach who understands buying psychology.
My offer: [offer, price, what is included]. My target: [audience].
Task: list the 8 most likely objections before purchase (price, trust, timing, competition, “let me think about it”…).
For each: what the customer really thinks, an honest answer in 2 sentences, a question to dig deeper, and a proof to show.
Format: a table. Finish with 3 sentences to add to my sales page to answer objections before they appear.
Constraints: no guaranteed-result promises, no fake urgency.6 habits to improve any prompt
- Give an example of what you expect: a good example is worth ten lines of explanation.
- Ask the AI to ask you questions before answering, if information is missing.
- Impose a format (table, list, 3 versions) and a length.
- Say what not to do: “no jargon”, “do not invent any figure”.
- Iterate: fix the answer (“shorter”, “more concrete”) instead of starting from scratch.
- Keep your best prompts in a document: you are building your own library.


